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A new ($$$) era of college sports starts now | Mike Jensen

College athletes can profit from their name, image, and likeness starting Thursday.

Villanova's Ryan Arcidiacono (top, right) and teammates celebrate Kris Jenkins' game-winner in 2016 NCAA title game. They missed out on making money as college players.
Villanova's Ryan Arcidiacono (top, right) and teammates celebrate Kris Jenkins' game-winner in 2016 NCAA title game. They missed out on making money as college players.Read moreYong Kim / Staff file photo
    by Mike Jensen | Columnist
    Published