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Vaccine hesitancy is increasing among Gen Z. Targeted public health messaging can help, experts say.

In one poll, 26% of Gen Z said they will not get vaccinated, and 19% said that they do not yet know whether they will or not.

Austin Chiang, chief medical social media officer and director of the endoscopic bariatric program at Jefferson Health, regularly posts videos on TikTok explaining new CDC coronavirus guidelines.
Austin Chiang, chief medical social media officer and director of the endoscopic bariatric program at Jefferson Health, regularly posts videos on TikTok explaining new CDC coronavirus guidelines.Read moreInstagram