Skip to content
Link copied to clipboard

Drug lord’s wife opens drive to build ‘Chapo’ fashion brand

Wife of convicted drug lord Chapo Guzman opens drive to build fashion brand

FILE - In this Jan. 17, 2019 file photo, Emma Coronel Aispuro leaves Brooklyn federal court, in New York, after attending the trial of her husband Joaquin "El Chapo" Guzman. The convicted drug lord and his wife have stylish future plans: Creating clothing with the brand name "El Chapo." The New York Daily News reports on Friday, March 29, 2019, that 61-year-old Guzman and his 29-year-old wife, Aispuro, are working together on the project. (AP Photo/Kevin Hagen, File)
FILE - In this Jan. 17, 2019 file photo, Emma Coronel Aispuro leaves Brooklyn federal court, in New York, after attending the trial of her husband Joaquin "El Chapo" Guzman. The convicted drug lord and his wife have stylish future plans: Creating clothing with the brand name "El Chapo." The New York Daily News reports on Friday, March 29, 2019, that 61-year-old Guzman and his 29-year-old wife, Aispuro, are working together on the project. (AP Photo/Kevin Hagen, File)Read moreKevin Hagen / AP
    by The Associated Press, The Associated Press
    Published 

MEXICO CITY (AP) — The wife of convicted drug lord Joaquin "El Chapo" Guzman has launched an appeal to fashion designers to propose designs for a clothing line named after her husband.

Emma Coronel posted a message on her Instagram account saying "I invite clothing designers who are starting out and who want to join the project, to work with me."

Coronel has dubbed the line "El Chapo Guzmán: JGL," but has had trouble registering her husband's name as a trademark.

It's also a struggle to glamorize a man who fled through sewers in a dirty white tank-top T-shirt.

Coronel wrote that "my goal is to project my style and Joaquin's, but to please everybody."

El Chapo was found guilty in February of murder conspiracy charges, drug trafficking, money laundering and firearms possession.