Allen Iverson on the red carpet at premiere of 'Iverson' documentary

Sunday night in New York City, Allen Iverson was once again the main attraction in front of a sold-out crowd.

Unlike his days on the hardwood, however, people weren't there to see A.I. play. They were there for the premiere of a new documentary, "Iverson," at the Tribeca Film Festival.

Iverson and first-time director Zatella Beatty spoke to reporters on the red carpet about how the documentary came together, and what the pair hope to accomplish with this film.

Click here to watch the full trailer.