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A Liberty Bell and a severed snake: 76ers marketing looks to score a big win

For five years, the Sixers' marketing department held the faith. And just like the team's fans, the marketers had to #trusttheprocess. They knew the dismally bleak years wouldn't last forever. Now they're reaching out worldwide.

76ers mural by artist Gloss Black on wall at Fishtown Bikes-N-Beans at 1321 N Front St. in Philadelphia.
76ers mural by artist Gloss Black on wall at Fishtown Bikes-N-Beans at 1321 N Front St. in Philadelphia.Read moreELIZABETH ROBERTSON / Staff Photographer
    by Sam Wood
    Published